At the height of the first bitcoin boom, every financial institution in the world wanted to prove they were bullish on the blockchain. So, way before the downfall of dogecoin or the rise of NFT-art-bro millionaires, we found a clever way to plant an ad where no one thought possible.

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AWARDS: Cannes Lions x2 | One Show Gold | One Show Merit x4 | AdAge Creativity Awards Breakthrough Experience of the Year | Webbys | D&AD Nomination x2